Digital Marketing, Advertising and Consulting
We develop content marketing, awareness campaigns, go-to-market solutions and end to end digital programs grounded in strategy, because technology alone doesn’t deliver results.
WORK
Social
We know that meaningful awareness campaigns on social media takes more than just some clever posts. For Black Lives Matter, we went beyond the post and created an action that millions of people of color and those who support them could take. The result, Unsafety Check a Facebook campaign that allowed anyone to mark themselves “unsafe” based on their race, during a time of uncertainty.
Experiential
Using voice, facial, and motion detection, we built a movie-karaoke machine to engage audiences to make them aware that Tribeca Film Festival goes beyond movies. We proved that Tribeca is a festival that celebrates VR, AI, AR and emerging tech.
Connected Devices
Puma had their media buy in place for the year but we had an idea and we couldn’t keep it to ourselves.
The result? A whole new product category which the brand hadn’t considered. It’s not wearable technology, it’s raceable technology.
Telemedicine
Sanofi Genzyme is helping doctors to recognize rare, life-threatening, and often misdiagnosed diseases.
We designed a VR solution that allows healthcare professionals to be trained virtually so they can see first-hand how rare diseases present so they can ultimately treat the patient faster so they can return to living their best life.
Apps/Web
“Am I sick or do I have allergies?” This common question was one of the many that led us to realize we can connect with consumers before they even purchase medication. Zyrtec was the first allergy brand to help consumers plan ahead so they didn’t have to muddle through their day. Daily use of the mobile interactive allergy symptom tracker became a habit and provided consumers with a simple way of connecting with the brand in a new way.